The purpose of this project was to debunk myths that are commonly associated with SEO. However, the final video needed to be upbeat and engaging to watch. After working with the client on crafting a script and storyboard that would do this, we set off to shoot the project. 2 days of shooting in a studio later we had the footage. We combined the footage we shoot in the studio with some stock footage and a great voiceover from vo4u.com to create this video.